Land Rover GEAR
It's not just the vehicles.
Land Rover builds and reinforces brand loyalty through an extensive affinity product program that reflects the quality of the legendary 4x4's. The Land Rover GEAR line had to be presented in a style consistent with the corporate site that was easy to navigate and use.
We applied our catalog design and maintenance skills to devise a program that would present the Gear catalog in a format that complemented both the Land Rover corporate site and the GEAR printed catalog. SDI operated the site, call center, and customer service centers for online GEAR sales, in seamless coordination with the corporate identity.